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Privacy policy

Brilsz Privacy Policy
Version: 12-02-2026

At Brilsz, we respect your privacy. In this Privacy Policy, we explain which personal data we collect, why we collect it, and what rights you have.

1. Identity of the Business

Business name: Brilsz
Address: Wilmersdorf 29, 7327 AD Apeldoorn, The Netherlands
Email: info@brilsz.nl
Chamber of Commerce (KvK) number: 75635534
VAT number: [to be completed]

Brilsz is the data controller responsible for the processing of personal data.

2. What Personal Data We Process

When you visit our webshop or place an order, we may process the following data:

  • First and last name

  • Address details

  • Email address

  • Phone number (if provided)

  • Payment details

  • IP address

  • Browser and device information

  • Order history

  • Communication (email/contact form)

We do not collect sensitive personal data.

3. Purposes of Processing

We process personal data for:

  • Processing and delivering orders

  • Payment handling

  • Customer service

  • Shipping via logistics partners

  • Legal administrative obligations

  • Website analysis and optimization

  • Marketing & newsletters (if consent has been given)

4. Shopify

Our webshop is hosted on Shopify. Shopify processes personal data such as:

  • Technical data (IP address, device information)

  • Order and payment information

Shopify complies with international privacy laws, including the GDPR.

More information: https://www.shopify.com/legal/privacy

5. Email Marketing (Klaviyo)

We use Klaviyo for email marketing and newsletters.

When you subscribe to our newsletter, we process:

  • Name (if provided)

  • Email address

  • Interaction behavior (opens, clicks)

You can unsubscribe at any time via the unsubscribe link in our emails.

More information: https://www.klaviyo.com/legal/privacy

6. Shipping Partner (DHL)

For the delivery of orders, we share necessary data with DHL:

  • Name

  • Address

  • Phone number (if applicable)

  • Email address (for tracking & trace)

More information: https://www.dhl.com/privacy

7. Payment Providers

We share payment data exclusively with the selected payment provider. Brilsz does not have access to full payment card details.

8. Analytics & Tracking

We use analytical tools to improve our webshop, such as:

  • Website behavior

  • Visitor statistics

  • Click and browsing behavior

This is done via cookies and similar technologies.

Where required, we request prior consent.

9. Cookies

Our webshop uses cookies for:

  • Functional purposes (shopping cart, checkout)

  • Analytics

  • Marketing (where applicable)

You can manage cookies through your browser settings.

10. International Data Transfers

As we sell worldwide, personal data may be processed outside the EU.

We ensure appropriate safeguards, such as:

  • EU Standard Contractual Clauses

  • Cooperation with GDPR-compliant parties (Shopify, Klaviyo)

11. Data Retention Periods

We do not retain personal data longer than necessary:

  • Order & invoice data: minimum of 7 years

  • Newsletter data: until unsubscription

  • Contact requests: as long as necessary for handling

12. Your Rights (GDPR)

You have the right to:

  • Access

  • Rectification

  • Erasure

  • Restriction of processing

  • Objection

  • Data portability

  • Withdrawal of consent

Requests: info@brilsz.nl

13. Security

We take appropriate technical and organizational measures to protect personal data.

14. Complaints

Do you have a complaint about the processing of your data?

Please contact us at info@brilsz.nl or submit a complaint to:

Dutch Data Protection Authority (Autoriteit Persoonsgegevens)
https://autoriteitpersoonsgegevens.nl

15. Changes

We may update this Privacy Policy. Please review this page regularly.